Why you should do podcast interviews... and it's not why you think
Sure, we all want to build our credibility and visibility through sharing our ideas and intellectual property via speaking and interviews.
But here's the REAL reason you should be doing podcasts (and speaking, and creating video, and writing...): Every time you open your mouth to talk about your ideas, they get better.
Especially when you have a host asking you questions and restating your ideas. At least three times today during my conversation with Karen, I had an aha moment about my own message and my own marketing.
She rephrased things I said and reiterated my ideas in a way that helped me gain even deeper insight into what I want my message to be!
When we explain, interpret and clarify our ideas via speaking or writing, our ideas often become more clear to ourselves.
Maybe you'll get more clients and customers if you get interviewed on podcasts or speak in front of an audience. But also, maybe you'll get more clarity on your message, continuing to improve and refine it as you go!
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