August 31, 2011

Using all your tools: Adele tells a story



If you watched the MTV Video Music Awards, you might have seen the following performance by Adele of her song, "Someone Like You." If you didn't, please take a few minutes to watch below. And then take a moment to think about what public speaking lesson you might learn from her.



This is an emotional performance, no doubt. Adele tells a story here, but she tells it not just with her words, but with her voice, gestures and facial expressions. She builds the emotion of the story to a crescendo, drawing in the adience subtly at first and then with raw and palpable sorrow and anger toward the end.

As much as many business presenters would like to leave emotion out of presentations, your message just doesn't have as much impact without an emotional component.

As a speaker you are privileged to have the use of your face, body and voice to convey the emotional core of your story. Your presentation is not just words; if that were the case, you could e-mail everyone a report and stay home. There is a reason we present in person, and that's to make a case, to stand up and face our audience with all the tools available to us.

Take this lesson from Adele. She doesn't have flashy visuals, a shocking costume or an orchestra behind her. She simply tells her story, using all the tools at her disposal, and tells it spectacularly.

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 30, 2011

Your audience has simple requests: Can you fulfill them?



You have a new business. Your product is chocolate-chip cookies. You think your cookies are fabulous and one-of-a-kind, and you contact potential stores to let them know about your product. They tell you, "When you're ready to bring your cookies to market, get in touch so we can sit down and try them."

Now you're ready to launch. You show up at one of the stores unannounced, track down the buyer and say, "So when are you going to buy my cookies?"

The buyer responds, "Have you sent me samples?"

You say, "No, but they're really good and I know they'll sell in your store. Just let me know when I should deliver some to you."

The buyer hands you her card and says, "When you're ready, call me to make an appointment so we can sit down with samples and pricing information."

Disappointed at the cool response to your amazing product, you agree.

Maybe you, dear reader, are not selling cookies, but as a speaker, you are in sales. You're selling an idea, a cause, a project, a product, a service, a lifestyle. We're all selling -- persuading and motivating audiences to do what we want. However, the audience only does what we want when we give them what they want. It's not a one-way street, and it's not about how fabulous your topic is or how it will change people's lives if they just listen to you.

What did this salesperson do wrong? He didn't listen to his audience.

His audience (the buyer, and by extension, the potential customer) said, "Make an appointment." Yet the salesperson failed to make an appointment. The buyer is busy; she can't just stop what she's doing when you show up, no matter how great your cookies are.

The buyer said, "Let me try your product before I decide to bring it into my store." The salesperson failed to let the buyer sample the product. How does the buyer know if her customers will want your product? She's the expert. Let her taste the product and look at the ingredients, price point and packaging and make the decision whether it will truly be successful on her shelves.

In fact, the buyer had very minimal requests that should have been extremely easy to fulfill. Your audiences are not even close to being this easy to please.

And yet, two simple requests were ignored, and the cookie manufacturer rebuffed. Now, maybe next time the cookie maker will make an appointment and bring samples. But his reputation is already tarnished. The buyer already considers him problematic and is less interested in his company than another cookie company that follows the standard rules of engagement.

What requests might your audience have of you?

1. Start on time (that means not rewarding latecomers by waiting for them).

2. Come prepared, having practiced, with your notes, your props, your visuals and your business cards.

3. Understand your technology so 15 minutes of the presentation isn't wasted trying to figure out why your slides aren't showing up.

4. Understand me, your audience member, so my time isn't wasted listening to content that doesn't apply to my work or my life.

5. Involve me, your audience member, so I don't make the decision to check e-mail (or nap) instead.

6. Be real and connect; don't be a slick, memorized suit who I can't differentiate from the last guy I heard speak.

7. End on time, maybe even a little early.

8. Stick around for a few minutes, in case I have questions or comments that didn't make it into Q&A.

9. If I asked a question you couldn't answer, follow up. If I gave you permission, add me to your e-mail list. Find a way to stay in touch with me so I don't forget you.

These are just a few of my requests as an audience member, and different audiences have different requests. Are you really going to overlook or ignore my requests because you think your message is so fantastic that it will overrule my objections?

Humble yourself. Find out what your audience wants, needs and cares about. Give them what they want, and they might give you what you want. Ignore their requests and you most certainly will not get what you want.

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 23, 2011

Want to improve as a speaker? Change your attitude!



I came across the following status update on Facebook this morning, from an old friend who's just moved to another state and started a new job:

"Not sure what I think about getting ready for work at 4:30 am."

My first thought -- of course -- was UGH. I'm not a morning person. It's torture for me to get out of bed before 8:30 most days.

But the very first comment to her post was this: "You think it's Awesome!"

And further down the page: "That you are so happy to have a great job!! :) Drink lots of coffee!!"

And I just got all warm and fuzzy inside. It's really about attitude, isn't it?

I spoke to a client yesterday who told me he sits in company meetings thinking to himself, "Don't ask me to speak... Don't ask me to speak."

I suggested to him that, instead of sitting in meetings hoping not to get called on, instead he attend meetings with the intention to speak. If he plans something to say -- give a report, tell a joke, make an announcement -- then the fear of being called on has no validity. He is calling on himself!

So now, instead of dreading being asked to speak, he is making the decision to speak and taking control of the situation.

So much anxiety about public speaking comes from giving negative mental energy to the wrong things, the things we fear we can't control. Well, the truth is, we can't control everything. So how about we control what we can, and let the rest fall into place? Wanna know what you can always control? Your attitude!

Instead of "I hate public speaking," how about "If I got more practice, I might become better at public speaking and enjoy it more."

Instead of "I'm going to make a mistake and embarrass myself," how about, "I might make a mistake, but so what? I'm human. I can laugh it off and move on."

Instead of "I'm going to bore the audience," how about, "I have valuable things to say and I'm excited to share!"

Instead of "I can't believe I have to give this stupid report," how about, "I'm so lucky to have the opportunity to practice my speaking skills and show my department how confident and self-assured I am. I deserve the promotion that's coming to me!"

Every presentation is an opportunity to improve. Every presentation is an opportunity to connect with people, share your message, influence others, be memorable, stand out from the crowd, and more.

Change your attitude and you change everything, but most importantly: your ability to learn, improve and grow.

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 19, 2011

PowerPoint and the power failure



While I'm moving this week, I've invited some of my favorite public speaking and communications bloggers to guest post here on Speak Schmeak. Please enjoy this post by Laura Bergells, from her blog, More Than PowerPoint. Follow her on Twitter: @maniactive.

The thing about electronic gizmos is that they can -- and will -- fail you.

At any time. Without any notice.

In the past month, I've been without electricity itself...twice. Power failures were all the rage during last week's heat wave.

If electrical failure has not happened to you yet in your life -- it will.

That's why you need to plan on some kind of presentation-related electrical failure. It will happen frequently in your lifetime.

A computer's hard drive will crash during an important PowerPoint presentation.
A remote will go kaput just when you need to advance slides.
Your microphone will start inexplicably screeching mid-speech.
The bulb in your projector will suddenly burn out....

Count on it. Plan for electrical failure with every presentation. Develop and rehearse your PowerPoint backup plan.

Because when you plan on electrical failure, you're actaully planning on presentation success.

Why? Because if you count on electrical failure, you have a contingency plan. You learn to count on yourself. You focus on connecting with your audience , and not the electronic gizmos.

When you learn to communicate successfully without electricity, and you'll be a better, more confident presenter.... even when you eventually have access to the fully functional electrical gizmos.

Or as Garr Reynolds' writes at his masterful blog, learn to present naked! (In this hellishly hot weather, who would blame you?)

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 18, 2011

Two unconventional (okay, downright weird) anxiety techniques



While I'm moving this week, I've invited some of my favorite public speaking and communications bloggers to guest post here on Speak Schmeak. Please enjoy this post by Ellen Bremen, M.A., professor in the Communication Studies department at Highline Community College. Read her blog, The Chatty Professor, and follow her on Twitter: @chattyprof.

Two Unconventional (Okay, Downright Weird) Anxiety Techniques I’m Teaching in my Public Speaking Class That You Can Try, Too! 

It’s the first day of Public Speaking class and my college students bear various facial expressions ranging from shock, to concern, to sheer mortification.

At my college, and most higher-ed institutions, Public Speaking is a requirement.

So, do I tell my students, “Hey, just suck it up!”?

No.

Instead, I hand them a pipe cleaner.

Why do I take this seeming elementary school approach with my college students? Because the pipe cleaners act as a catalyst to move students beyond their speech anxiety—at least on the first day of class when their fear is extremely high.

Here’s how this admittedly crazy idea works: I first say, “Pick a buddy. Interview that buddy. Ask their name, major, hometown, etc. so you can give a brief introduction.”

At this point, the “Oh, crap… I really have to speak in this class!” horror sets in. However, then I pull out the magic, or, “fuzzy” bullet: The pipe cleaner.

After some quizzical “Is she on some sort of drug?” stares, I say, “You’re going to turn the pipe cleaner into a shape that represents your buddy.”

Suddenly, speech fear turns into dismay. Students are certain that they can’t turn a pipe cleaner into, well, anything. I assure them that the shape can be literal or metaphoric—a pipe cleaner circle could tell of their buddy’s “well-roundedness.”

Within minutes, the entire class mood changes. Conversation buzzes as students’ fingers busily craft dollar signs, cars, nursing caps, laptops, initials, “stick” people, etc. When the student introduces their buddy, worry about the task seems nonexistent. Instead, when the pipe cleaner masterpiece reveal occurs, laughter and applause ensues.

A “therapeutic community” is born.

I then share why I’ve kept this activity for 13 years: Because when students’ minds are focused on a “present moment” task, particularly one that requires mental acuity and physical manipulation, they can’t delve into “What if’s?” Bending and maneuvering the pipe cleaner prohibits them from obsessing on their fear of what they might do in the future (like puke)… or of a negative public speaking experience they’ve had in the past (like spitballs thrown at them during an oral report in 3rd grade).

I wish I could say that my students’ confidence surge lingers until their first major speech.

It doesn’t. In fact, fear of public speaking is the number one reason that students drop the class or save it for their very last term before graduation.

So I pull out my next trick, the biggest anxiety-busting technique I’ve ever learned. I don’t know its official name, but as someone who suffers from anxiety (go figure… and I teach public speaking for a living!), a therapist once told me that social agoraphobics use this strategy to get themselves out of the house. I’ve relied on this anxiety-reducing method as one that works far more than the traditional textbook recommendations, such as visualization and deep-breathing.

I’ve always called it “cognitive reciting.” Here’s how it goes:

You wake up on the morning of your speech and an uneasiness sets in, along with the thought, “Oh, no! That speech is today!” Then, mind racing may begin, or physical symptoms, such as sweating, heart pounding, nausea, or that surreal “out of one’s body” feeling.

What do you do? Say everything you see out loud, like this:

“There’s my rug. It’s tan with shades of brown. There’s my dog. His name is Freddy and his fur is white. There’s my computer. It’s a Mac…”

After not even a minute of this exercise, I tell students to check in with their bodies. They will likely feel the physical or mental symptoms begin to dissipate. Then, they can tap into their logical minds and say,

“All right, I am just a little nervous about this speech, but that’s okay. I’m ready. I’m going to do the absolute best I can.”

Think about it, saying words out loud takes more effort than we realize: Humans can speak at about 125 words per minute, but we can think at about 500 words per minute. Speaking out loud requires physical muscles and thoughts, and, like the pipe cleaner bending, forces us into the present moment.

I tell students that they can do this technique anywhere: In the car, and even at the speaking venue (I say, “Hold up your notes and whisper and people will think you’re practicing.”).

One important note: No short cuts allowed of saying the words in your mind, rather than saying them out loud. ” Remember what I said about people’s rate of thinking—it’s fast, which means there is a ton of room for mind-racing oneself right into a frenzy.

The next time you have a presentation, now you have two unconventional, but effective options to help your anxiety. Either channel the power of the pipe cleaner if you have some lying around, or recite everything you see out loud. You may not end up with an art masterpiece, but you should have a quieter mind, a calmer stomach, and a normally paced heart.

Oh, and let’s not forget… an amazing, confident feeling going into your speech.

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 17, 2011

Letting Go



While I'm moving this week, I've invited some of my favorite public speaking and communications bloggers to guest post here on Speak Schmeak. Please enjoy this post by Barbara Wayman, PR and marketing communications expert (and my cousin), from her blog, The Standout Blog. Follow her on Twitter: @barbarawayman.

Here’s a mind-expanding question for you. When you begin something new, do you think you begin at the beginning? I always used to think so, but then I realized usually things often begin with an ending.

Think of each big new beginning in your life – chances are that new thing originated with you ending or closing the chapter on something else. You graduate from high school and then you go to college. You decide to stop eating junk food in the evening and then you lose 30 pounds. You get fed up with dating guys who don’t show you the respect you deserve and then your prince appears. In our reality, things just usually begin with an ending of some kind. The ending is where the seeds of the beginning are planted.

That’s why letting go is so powerful. Letting go is simply releasing that which no longer serves us.

Most of us were never taught to do this. In our culture we have a big emphasis on going out and getting things in the world. Rarely are we counseled to look around at what no longer serves us and consciously release it. But whenever you want something new in your life, like a new relationship, more business, better more committed customers, a bigger reputation in your business community, the first step doesn’t have to be to go out there and grab it. It can be more impactful to first make space for it, which is by letting go of things that are already there that you no longer need.

I have been using this tool for three years and I have found it one of the most powerful things I do in helping to direct my life and business. With this tool I experience more peace, more ease and I manifest things with lightning speed.

The way it works is you pay attention to when you feel irritable or cranky. As I looked more closely, I discovered one thing that made me upset was always being the one to plan get-togethers with friends. I love seeing my friends, I just realized I had some relationships where I tended to be the one to figure out when we would get together, where we would meet, what we would do and then set it up and communicate the details, which often included answering multiple questions and reminding people about the plans. Some people enjoy this type of thing, so for them it might be fine, but I really didn’t enjoy it. So I made a decision to let go of doing all the work.

After this decision, some people drifted away without me to keep our contact steady. But I was okay with that. In most cases, my friends began to step up and it was wonderful being invited to things and having the ease of just saying yes and showing up at an appointed place and time. It freed up my schedule to accomplish and enjoy more, and it made me feel more appreciated and valued. Letting go of doing all the planning definitely made a big impact in my life, and the only one I had to change was me.

There are so many things you might want to let go of when you look around at your physical things, your habits, your thoughts, your interpersonal relationships, your beliefs, the way you usually spend your time, the things that make you feel a certain way. Each of these places would be great places to look for where you could let go. Sometimes I use the analogy of barnacles on a ship. Once they’re scraped away the ship can go much faster, the way it was meant to.

TIP: When you have some quiet time, make a Letting Go list of all the habits, behaviors, beliefs, relationships, environments and activities you’d like to release in your life. Set the list aside and re-read it every once in a while, noticing the results you’re experiencing.

© 2011 Barbara Wayman, APR, BlueTree Media, all rights reserved

Barbara Wayman, APR, president of BlueTree Media, LLC, publishes The Stand Out Newsletter, an award-winning monthly ezine for people who want to know how to leverage the power of marketing and public relations. Get your free subscription today at http://BlueTreeMedia.com

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 15, 2011

Does your speech need Spanx? 5 ways to rein it in.



While I'm moving this week, I've invited some of my favorite public speaking and communications bloggers to guest post here on Speak Schmeak. Please enjoy this post by Denise Graveline from her blog, The Eloquent Woman. Follow her on Twitter: @dontgetcaught.

You've tried and tried, but it just won't fit. You can envision it in a smaller size, one that would make you look good, but it keeps spilling over the edges, bulging at the seams. It feels awkward and uncomfortable, but you don't know what to do.

I'm talking about your speech, not your jeans -- but the solution may be essentially the same. You've got to rein it in if you want a good fit. Here are 5 ways to put some limits on your loquaciousness:

1. Work with a text. For the chronically overtime talker, written remarks are the time-honored way to focus and contain your speaking. Just be sure to honor the text (that is, don't stray from it) and time it before you deliver it.

2. Plan a message. A good message focuses on three key points--a nimble outline that you can use to organize your remarks briefly or at length. Go here to see all my posts on developing a message.

3. Limit your slides. There are lots of models to follow here. Seth Godin suggests 200 slides in 40 minutes, or 12 seconds per slide. Business Insider tells startups seeking financing to keep their pitch decks to six killer slides. Caveat: Limiting your slides does not mean you can add a five-minute video, 4,000 bullet points or a very small type version of the U.S. Constitution.

4. Limit your time--severely. This week saw an online event with 60 speakers using just 60 seconds each, something to try if you really want to test yourself! See what you can do by cutting your remarks in half, then in half again. Your audience will be grateful.

5. Hand over the controls to automate the pace. Ignite! competitions allow five minutes and 20 slides that auto-advance every 15 seconds. This takes practice, but there's a reason these approaches are popular with audiences: They keep the pace moving forward, and proscribe the slides and the talking. You don't need to announce this tactic to your audience, as long as you keep to it.

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 13, 2011

How to be taken seriously... and more!



Check out my interview on the Gatekeepers Post, a site for authors, editors, publishers and others in the publishing business. I share tips on how to grab the audience's attention and how to be taken seriously as a speaker, among other things!



____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 12, 2011

5 public speaking tips from Nemo



While I'm moving over the next week, I've invited some of my favorite public speaking and communications bloggers to guest post here on Speak Schmeak. Please enjoy this post by Marion Chapsal from her blog, Geronimo Coaching Now. Follow her on Twitter: @MarionChapsal.

Remember Finding Nemo, Pixar's animated movie? It is the story of a little clown-fish named Nemo and his big Call to Adventure in the Big Ocean.When he disobeys his over-protective and stressed father Marlin, by swimming into open water and Crossing the threshold. He is of course caught and placed, far far away from home, in a Sidney Dentist Fish Tank...(The Inmost Cave??)

Fortunately, Nemo's father, on his way to save his son, meets a very brave and joyful creature, a female fish named Dory, who soon becomes his Mentor, in spite of her crazyness and very poor memory. It's a story of trust, of empowerment, of Father and Son, of friendship and tolerance, (remember the gang of sharks), of personal development and leadership. It's a typical hero's journey.

But it's also a lesson in public speaking, thanks to hilarious Dory.

If you believe you can speak whale and if you are fearless and bold enough to speak out and speak up, whales will actually speak back!

Relax. Take a big breath. Just start. Once you start speaking, it's much easier to keep speaking. "Just keep swimming, keep swimming!" Relaxing your body before a presentation will make a big difference to your stage fright. Practise and keep breathing during the presentation too!

Enunciate clearly and Speak Up. You don't need to open such a big mouth as Dory, but most of us don't articulate. It's necessary , especially if you are to speak to an International audience. Watch your pacing too. Slow down your delivery and pause. Make sure you are heard and speak with a good volume, adapted to the distance between you and your audience...

Believe in Yourself. Dare to be different. Be bold and ask the questions nobody dares to ask. Is this the stereotype about men not asking for directions? Well, women on board meetings can also fall into that trap and would rather remain silent than ask for what they want. Do it even if others tell you you can't, if they think you're ridiculous, like sceptical Marlin ("You can't speak whale!"). Your heart may beat faster, people will start focusing on you, but do it! Listen to this little voice inside which says Go for It!

Enjoy your talk. Play! Find a reason to be excited about your presentation. Here Dory has fun doing something completely new and exploring different sounds...She's playing! Think about why you're so passionate about what you want to say. Think about the impact your speech could have on others, the reason why they came to listen to you and what added value you can bring.

Be totally present, here and now. Because Dory suffers from short-term-memory losses (and that makes her hilarious), she's always in the here and now. She's 100% present. I'm not suggesting you develop amnesia, but rather live the moment. To do so, be centered and grounded. Open wide your eyes and your ears. Observe, absorb, calibrate with all of senses. Use your 6th sense too, your intuition and plug yourself in your audience.

Little fellow can speak to big fellow. If you speak from the heart, you will be heard. Your confidence and passion will engage others. Big fellows were little fellows, once. Public speaking is a skill you can learn by practice. Be bold, fearless and ambitious. You too, small fish, little fellow, you can speak to "big fellows".

What about you, do you speak whale? Come on, little fellow!




View video on YouTube



____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 11, 2011

5 ways to stay cool under pressure



While I'm taking a break from blogging during my move into a new house, I've got a few choice pieces and guest bloggers for you to read until I get back! Here's an excerpt from an article I read in Real Simple, on what professionals with stressful jobs do to keep it together and get the job done.

Every one of these tips can be applied, not surprisingly, to public speaking!

1. Before a Stressful Event, Stage a Mental Dress Rehearsal

In surgery, you don’t have the luxury of wondering, What if this doesn’t work? It has to work. That’s why, the night before a big procedure, I run through the entire thing like a movie in my head. I also visualize what I’ll do in the event of major complications — which can make a huge difference. During a recent operation, my team encountered a problem when a hole opened in the vena cava, the largest vein in the body, during the removal of an attached tumor. It’s a terrifying situation: The person could bleed to death in minutes. But I had considered this possibility beforehand. So when the vein ruptured, I knew exactly what to do and quickly restored control. And I’m happy to report, the patient is doing fine.

Written by Thomas Heffernan, a cancer surgeon in Dallas.

Read the rest of the article here.


____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 9, 2011

Practice like you mean it, revisited



I wrote a post two years ago about watching some young football players giving their all on the practice field. It was impressive, and I'm pretty sure that when game day came, they were completely prepared.

The other day, at the track again, I witnessed the opposite approach to practice.

Two young women stood to the side of the track, practicing a dance routine. Every move was halfhearted. Hands hung limply, legs flopped lazily, and there was no energy or effort behind the steps. Worst of all, I could see them looking around to see if anyone was watching. They looked embarrassed, and only "practiced" for a few minutes before returning to the sidelines.

Let me ask you this, and be honest: Are you embarrassed to practice your presentations out loud? Are you uncomfortable putting the full effort into your practice, because it feels awkward to speak out loud, move your body and gesture as though you're in front of an audience, when you're not?

As Joey Asher says in a well-written blog post on rehearsing out loud,

"Practicing a speech in your head is like warming up your golf swing in your head. Speaking is a physical act. It’s done with the mouth. You need to get your tongue and lips and vocal chords accustomed to forming the actual words."

You may not even say the same exact words or use the same exact gestures in your live presentation, but it's critical that you practice in a way that is similar to how you want to deliver the presentation. You must get a feel for how your words sound out loud, how your content flows, where you might get a laugh or need to pause for emphasis.

You know I don't advocate memorizing a presentation or speech, and this is not what I'm suggesting. I am suggesting that, unless you practice out loud, with full intention as though your audience is in front of you, you won't really know how your presentation is going to sound or what it's going to look like.

And with so many factors out of one's control during a presentation (life happens, right?), wouldn't you want to control the one thing you can? Your own presence and delivery?

Practice. Practice out loud. Practice like you mean it. It makes all the difference in the final result.

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 4, 2011

Content, visuals, sound: a well-synced presentation



Thanks to Denise Graveline for posting this excellent TED talk on listening, by sound expert Julian Treasure. Of course, there's lots of juicy material here for speakers to learn from, and the structure of the presentation is so simple, clean and well-organized, you can't help but internalize Treasure's points.

But what I want to mention about this video has nothing to do with listening. Notice how his visuals enhance the presentation. The slides are a perfect match to the presentation -- again, simple, clean and and a subtle reminder of the points Treasure is making. They get your attention without being complicated, dense or hard to read. I'd love to see more images instead of mostly text, but the text is done well and I have no complaints.

And, back on listening, his sound effects are perfectly chosen and synchronized and add a deeper level of understanding to the presentation. Treasure has done a fantastic job of combining content, visuals and sound to tell a very effective story.



____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 3, 2011

One day left to take advantage of my moving sale!



I'm moving! And there's only one day left to get 20% off select coaching services! Check out my services page on my site, and anywhere you see a PayPal button, I'm offering 20% off the regular price of that service.

If you've been thinking about getting some coaching or help with a PowerPoint, having me review one of your presentations, or taking me up on my mentoring package, now is the time!

It's a win-win: I get my moving expenses covered and you get a great deal on a variety of services! But act quickly -- tomorrow is your last opportunity to get this great deal!

____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

August 1, 2011

You can be right, or you can be helpful



Here's the transcript of a conversation I had a couple of days ago with the webmaster for a resort whose newsletter I was trying to subscribe to. I'm leaving out his real name (let's call him "Frank"), but keeping in the lack of punctuation.

What do you notice?

Me: I'm trying to sign up for your newsletter, and I keep getting an error message that I've submitted an invalid e-mail address, which is the address above. I have not typed it wrong, and it's a valid address. Can you please resolve this?

"Frank": This is odd, let us check and get back to you. Thanks for calling.

"Frank": We reviewed your challenges with the enewsletter subscription device. It appears to be working perfectly. Thank you for your consideration.

Me: Thank you for looking into it, "Frank", but I'm still getting the error message (I've attached a screenshot). Can someone perhaps subscribe me from your end?

"Frank": yes certainly

"Frank": I was able to subscribe perfectly
you may have put in more than your address…
For example:
[Here he writes out my e-mail address with symbols around it] will not work
You need to put in just: [My e-mail address]
which I did!

Me: "Frank", all I put in was my address, no extra spaces, no extra characters. Thank you for subscribing me.

"Frank": sorry, but I got your name in.
regards, "Frank"

Here's what I noticed.

"Frank" didn't ask me what I had typed or try to figure out what had gone wrong on my end.

He didn't offer to subscribe me when I still couldn't get the form to work. In fact, he ended the conversation, forcing me to ask for his help in subscribing.

He then proceeded to tell me what wouldn't work in the form, assuming that I had mistyped my own address or used invalid characters, disregarding what I had already told him.

Then, he basically blew me off with a "Well, sorry, I got it to work."

No assurance that he would look into the issue for other customers, just the general attitude that I had done something wrong and was too stupid to know what it was, and that he had fixed it and all was fine. He demonstrated no tact, no problem-solving skills and very little customer service ability.

Did I mention that he is the president of the company who provides this service to the resort?

And did I mention that this is a high-end resort where customers might expect a higher quality of customer service and assistance (or ANY quality of customer service and assistance)? Also, what Frank doesn't know is that this resort is a client of mine, and the person I work with is the person who probably hired him to do this job. I'm not going to rat him out, but here's the point...

I don't care how brilliant you are or how much you think you're right... never make your customers feel stupid.

If you're in business, you need customers. If you're a speaker, you need audiences...

If you insult your client, customer or audience member, how does that help your business? How does it reflect on you as a company people want to work with or buy from? How does it help you build a good reputation?

It doesn't.

Speakers need good customer service skills, too:

Speakers need to listen to their client and their audience in order to understand what they want, need and care about. They need to clearly understand the audience's challenges and problems.

Speakers need to respond respectfully to questions and comments. (Body language needs to be consistent with the respectful response, by the way. Saying something "polite" while rolling your eyes defeats the purpose.)

Speakers need to refrain from making assumptions about the audience's lack of knowledge, ability or sophistication, and ask questions that reveal where the audience is coming from in a sensitive and tactful way.

Speakers need to demonstrate professionalism before, during and after an engagement. All communications, whether written or verbal, must be courteous, clear, free from typos and show proper use of language.

Speakers need to be mentally flexible and creative thinkers, understanding that audiences and audience members are unique individuals and vary from engagement to engagement. No two people are alike and no two audiences are alike.

You may be right, and you may be smarter than everyone else in the room, but who's gonna care when you have no clients?

Now, for a giggle, anyone remember "Nick Burns, computer guy," on SNL? And after you watch the video, consider checking out these previous related blog posts:

Six customer service tips for speakers

Do you make your audience feel stupid?

Are you speaking your audience's language?



____________________________________________________
On The Everything Page you'll find everything you need to build visibility, credibility and influence through engaging presentations that move your participants into action: freebies, low-cost products and courses, and 1:1 coaching!

Related Posts Plugin for WordPress, Blogger...